Influence of digitalization and sustainability initiatives on competitiveness of Colombo Port

Abstract

Digitalization converts maritime transportation activities into futuristic and sustainable operations in the maritime supply chain. Colombo port plays a pivotal role in the maritime logistics adapting sustainability initiatives for the port operation. The main objective of the research is to identify the impact of the digitalization on port competitiveness with the mediating effect of sustainable initiatives in the port of Colombo. Results show the positive influence of these directions, and ICT and safety and security were the ideals among these directions. The impact of automation, connectivity, and environmental management on port competitiveness is fully mediated by sustainability initiatives as an indirect relationship. That means digitalization impact port competitiveness through sustainability initiatives. Also, the impact of ICT, safety, and security on port competitiveness is partially mediated by sustainability initiatives. Both have direct and indirect relationships with each other. Considering the higher level of impact of sustainability initiatives on port competitiveness, the study can conclude that the port operation is aligned with sustainability in the Colombo port. However, automation, connectivity, and environment management need more concern through developing infrastructure, investment, governance practices, trading partnerships, legal frameworks, and capacity building due to full mediation. Also, ICT, safety, and security also need further attention for those initiatives aimed at enhancing the competitiveness of the port of Colombo.