ETHNICITY AND ENTREPRENEURSHIP: A COMPARATIVE STUDY FROM BALANGODA TOWN

Abstract

Political and economic progress as well as social reconciliation are essential for the development of a country. Through this research, the effect of ethnicity on business development was studied. Many economic development goals can be achieved through the development of enterprises in a country. But depending on ethnicity, entrepreneurs who face different problems can be seen. Accordingly, the primary objective of this study was to identify the effect of ethnicity on entrepreneur activities. There, the research was conducted using 250 entrepreneurs of Balangoda town consisting of different ethnicities. A simple random sampling method was used to select the sample. According to the results of the research, it was clear that ethnicity has a positive effect on entrepreneurial activities. Accordingly, the factor of ethnicity should be considered in order to create a more effective product by encouraging entrepreneurs. Also, it is important to consider all ethnic groups in formulating policies and laws related to business activities so that they all get benefits. It can achieve social reconciliation, and it will directly lead to economic development.