Social Media Usage and Its Impact on Values Among the Youth

Authors

  • Ranjana S. Nair Manonmainam Sundaranar University, Tirunelveli, Tamil Nadu, India
  • A. Veliappan Manonmainam Sundaranar University, Tirunelveli, Tamil Nadu, India

Abstract

This paper examines the decline of values among youth due to the influence of social media. The rapid growth of social media has brought significant changes in the field of technology and human interaction. Modern individuals acquire vast amounts of knowledge for personal development through these platforms. Today, the world relies heavily on social media for business, communication, and innovation. Youth, in particular, benefit from social media as it helps them explore various topics related to their education and personal interests. Over time, social media has become inseparable from the lives of young people. However, its influence has also led to a reduction in traditional values among the younger generation. Their modernized thoughts and attitudes often overshadow human values. Many young individuals now prioritize wealth and social recognition, using social media as a means to gain popularity and influence in society.

DOI: http://doi.org/10.31357/fhss/vjhss.v11icehe2026.a03

Downloads

Published

2026-06-06